You outlined your goals.
You did your research.
You interviewed countless speakers.
You made your short list and traveled to events to see them in action.
You weighed all pros and cons.
You selected your speaker!
Congratulations. Is now a good time to mention that selecting and booking the speaker is only the tip of the iceburg?
Yes, really.
Selecting the perfect speaker for an event can be a make or break decision for the entire event, but it’s often a process to which only a small amount of time is dedicated. Think about the amount of time you spend on other logistical elements like food and beverage, entertainment, décor, and activities and compare that to the amount of time that typically goes into speaker selection. While all of thes
