Susquehanna Health System

Tower Unveiling Events
February 2012

Perfection Events was responsible for leading the oversight, strategic design and execution of six unveiling events introducing the newly built $150M Patient Tower. These events were to be designed and executed to specifically address the opportunity to introduce and educate key audiences (major donors, employees, media, and public) to the facility’s many aspects and benefits to the region while continuing to raise funds for this non-profit organization.

Know, Feel, Do

Guests were to KNOW and understand the benefit of the project for to health and growth of the region, FEEL both a sense of pride and connection to having personally contributed to its success, and DO become ambassadors of the Susquehanna Health Foundation as their healthcare provider/philanthropic organization of choice.


Perfection Events Inc. delivered results exceeding expectations including event conceptualization and design that produced an overwhelming attendance of 30-60% above target..